Seo-Analyse – Search Engine Optimization

Technical SEO analysis URL structure

Testing the URL structure involves checking for the correct setup of 301 redirects, as well as implementing an SEO-compliant 404 page. Furthermore, we ensure that Google indexes all desired pages, and no pages are excluded. To avoid Duplicate Content, duplicate Content may be removed from Google Indexing.

Domain URL

Checking the domain URL involves checking an SEO-compliant URL. Furthermore, we review the internet presence for a decent content presentation (e.g., not just show dynamic content via Javascript).

menu navigation

The menu is usually the first point of contact for your user. The user-friendliness of the menu structure should, therefore, also be ensured from Google’s point of view. As part of our technical SEO analysis, we check that you have the best menu architecture from the user and search engine viewpoints so that both users and Google can navigate the page. We also make sure that all content is visible/crawlable to Google. Exam / Optimization Google Search Console We also review your project in detail through Google Search Console (formerly Google Webmaster Tools). There we will fix the corresponding errors together with you.

TAKE YOUR ACCESSIBILITY TO THE NEXT LEVEL!

Content SEO analysis Visibility analysis

Determination and evaluation of the current and the historical visibility index of your website. Page Description Review of meta-data based on own keyword research. Implementation of meta-title, meta-description, h-tags, and alt attributes for correct indexing by the Google crawler.

Keyword research

At the beginning of every keyword research is the brainstorming of our content team. Subsequently, the found keyword assumptions/ideas are supplemented and validated, among other things, by competitive analysis and the information of corresponding tools such as Sistrix, Google Keyword Planner, or Google Suggest. Experience plays an essential role in keyword research!

Keyword analysis/rating

The evaluation of the keywords is based on various criteria, which we examine or determine with the help of multiple tools. These include search volume and competition for particular keywords. With seasonal terms, a timely implementation is respected.

SEO – Content Management – Creation Content Concept

Based on the developed keyword strategy, a concept is being developed to develop the page in the area of content continuously. As far as possible, the four content levels are displayed, and only SEO-compliant content (i.e., keyword-optimized unique content) is implemented on the correspondingly appropriate page level. Content creation As part of content creation, we analyze which pages in the editorial area should be renewed or completely re-created. Depending on the package offered, we assume the number of SEO-compliant texts specified in the offer as part of budgeting.

The SEO compliant texts each have a length of 600-800 words. Because we have an extensive content network, we do not care about which topic we’re creating the content for. As a result of this, we create for you texts for all content levels, be it main page and category texts, product and service texts, or texts for additional content on your page (e.g., glossaries, dictionaries, or informative content the magazine) according to the available offer. Exam Keyword Density Identify and maintain keyword density based on the WDF * IDF formula for optimal use of the site content for SEO optimization.

WHAT EXACTLY ARE WE DOING FOR YOU?

Before you start a search engine optimization (SEO) project, it is essential to understand the process of an effective SEO campaign. Easy Design is for customers who need an intensive full-service approach to search engine marketing.

STRUCTURE NAVIGATION

We check the structure of the website and navigation

LOGICAL INTERNAL STRUCTURE

In addition to a good structure and menu navigation, ie navigation, it is also within the individual pages to set links to other pages accurately.

PICTURE OPTIMIZATION

Image optimization must not be ignored!

OPTIMIZE LOADING TIMES

Good structure and fast technology, promise fast loading times

WHY IS SEO BENEFICIAL TO YOUR BUSINESS?

Ranking meaning

This year, research shows that about 85% of all websites are found through search engines

Important search engines

96% of Internet users start their Web search through a major search engine (Google, Bing, Yahoo, AOL)

Effective strategy

SEO allows you to select keyword phrases for potential customer searches

342 billion search results

In January 2016, more than 17.5 billion search queries were conducted, with 342 billion search results

More visitors

Solid SEO and search-friendly web design will help to increase the number of visitors to your website

Consumer perception

As consumer perception increases, so does the viewing and ranking of the site on the search engines

WHY ONPAGE OPTIMIZATION

As experts in the field of OnPage optimization, the staff of Easy Design knows that Google has a large number of ranking factors. These factors also include the clean and content-related technical structure (OnPage). Therefore, the importance of good content, relevant page title and page description, as well as good loading time, is an A and O of optimization and a must for every customer.

6 x

Growth in the keyword ranking

398 %

Increase in organic visitors

110 %

Increase the top 10 ranking

129 %

Increase the visit duration

TFS SEO – Basic Package

Specifications:

Backlink analysis
Anchor Texts Analysis
HTTP status analysis
Metadata analysis
Loading times analysis
URL analysis
Safe browsing and blacklist analysis
Analysis of internal links
Analysis of external links
Analysis of common keywords
Analysis of pages with errors in the text as well as structure
Analysis of Double Content Pages (Duplicate Content)

Period of performance:

Once as report
(extension only after arrangement)

Costs / Benefits:
One time Contact Us

This package is for customers who generally want to inform about the status of their website from the Seo point of view.

TFS SEO– rookie package

Specifications:

Anchor Texts Analysis + Optimization
HTTP status analysis + optimization
Metadata analysis + optimization
Loading times analysis + optimization
URL analysis + optimization
Safe Browsing and Blacklist Analysis + Optimization
Analysis of internal links + optimization
Analysis of external links + optimization
Analysis of common keywords + optimization
Analysis of pages with errors in the content as well as in the structure + Optimization of the title and subtitle in the entire structure
Analysis of Duplicate Content Pages + Optimization

Load time optimization

Period of performance:

One-time report + one-time intervention max. 1.5 hours
(extension only by arrangement)
Including standard optimization of key factors as desired (structure or load time optimization)
Bonus (free security status check)

Costs / Benefits:
One time Contact Us

This package is for customers who wish to improve their OnPage Seo or load times.

TFS SEO – Advanced Package

Specifications:

Anchor Texts Analysis + Optimization
HTTP status analysis + optimization
Metadata analysis + optimization
Loading times analysis + optimization
URL analysis + optimization
Safe Browsing and Blacklist Analysis + Optimization
Analysis of internal links + optimization
Analysis of external links + optimization
Analysis of common keywords + optimization
Analysis of pages with errors in the content as well as in the structure + Optimization of the title and subtitle in the entire structure
Analysis of pages with double content (duplicate content) + optimization

Load time optimization, if necessary

Period of performance:

One-time report + one-time intervention max. 4.0 hours
(extension only by arrangement)
Including the optimization of titles, attributes, tags
Including charging time optimization (speed optimization)

Costs / Benefits:
One time Contact Us